Rivers coatings make things more beautiful. iF Gold Winner 2018 and Red Dot Winter 2017
Hesse Shanghai is very happy to win the only if Gold Award in the category Brand Design for Rivers Coatings in 2018. »A clear design that unites fine form with a commercial approach that works on the market. Simple, clear, with soft typography and a mixture of Eastern and Western influences. Attention-grabbing and recognizable.» (Comment of the jury). Hesse Shanghai has also win the Red Dot 2017 for Rivers Coating.
Rivers Coatings develops and manufactures environmentally friendly powder coatings, water-based coatings and oil coatings for the highest demand. Rivers is one of the leading Chinese producer for eco-friendly high-tech coatings for the industry and manufactors of products with top standards and with a longer life cycles. Rivers strenghen its products and services with the focus for only one brand. Rivers use this umbrella brand to join all product lines and sub-brands to one strong branding. Rivers is the english interpretation of »Thousand Rivers/Qianjiang« and matches with the eco-friendly position of Qianjiang. Besides is Rivers full of powerful meanings for the employees and for the public: A River is life, a river connected and a river flows like the coatings. Rivers is a remarkable and trustful name belong the mission and tasks of Qianjiang: Rivers makes things more beautiful, safer and more sustainable.
Poster series about the meaning of colours in cooperation with Institut für Neue Kommunikation